GBCommunicationsPR pulled out all the stops to make the 2011 Annual Meeting of the British Association for the Study of the Liver (BASL) the best yet in the opinion of delegates.

As part of its secretariat service for the association, which counts the country’s top experts in liver disease as it members, GBCommunicationsPR organised and promoted the three-day event at the Royal College of Physicians 7–9 September 2011.

More than 300 delegates attended to hear some of the world’s leading experts present on the latest medical data and discuss developments in liver transplantation, alcoholic liver disease, viral hepatitis and basic science.

Feedback was once again overwhelmingly positive, said Geoffrey Bowden GBCommunicationsPR Managing Director and Director of the BASL Secretariat.

“With liver diseases now collectively the country’s fifth biggest killer and the only major cause of death on an upward trend, the clinicians working in the speciality rely on these important meetings to keep at the forefront of clinical knowledge and to exchange best practice.

“It is an incredibly exciting time in liver disease with a host of new generation treatments coming on stream for viral hepatitis and this was reflected in the buzzy atmosphere of the meeting.

We are absolutely delighted with the attendance and the feedback of the event this year.

“It will help to inform the development of the Digestive Disorders Federation conference, which for one year only will replace the BASL Annual Meeting in June 2012.”

“DDF will be a combined meeting of organisations that specialise in digestive disorders. DDF 2012 promises to be the ‘must do’ liver disease conference of the year,” Geoffrey added.

Over 80% of BASL delegates who responded to the satisfaction questionnaire rated all three meeting days as either ‘good’ or ‘excellent’.

Feedback comments included: “Well constructed, highly informative and enjoyable,” and “Getting better year on year, the best BASL yet.”

Over the three days, the BASL Committee and Secretariat, run by GBCommunicationsPR, welcomed more than 300 delegates to the meeting.

Outgoing BASL President, Professor Peter Hayes, said: “With the ever increasing prevalence and importance of liver disease it is essential that hepatology has a strong professional voice.

“The recent highly successful meeting clearly illustrated that BASL represents this voice and I am very proud to have been associated with the Society’s development for over the past two years.

“I wish all involved with the society the very best for the future.”

To extend the footprint of the meeting, presentations were posted on the resources section of the BASL Clinical Community website, developed and maintained by GBCommunicationsPR in association with Oyster Healthcare Communications.

These, along with BMS-sponsored podcasts with three key opinion leaders recorded at the meeting, are part of a package of member benefits.

Looking forward – DDF in 2012

In 2012, BASL will be represented at the Digestive Disorders Foundation Meeting, to be held 17-20 June at the ACC, Liverpool. The DDF meeting will be the first combined meeting of multiple organisations specialised in Digestive Disorders, including: BASL, BSG, AUGIS and BAPEN.

For more information about GB conference and communications services please contact GBCommunicationsPR on 01273 622212.